bravo Penguin!

Penguin Books is doing We Tell Stories. a campaign entirely on "new" media. the idea is that 6 writers tell 6 stories in 6 weeks (on 2nd week now). the coolest part is that these written stories will be told/designed using digital media, for example, Google Maps for Charles Cumming´s ´the 21 Steps´ and Twit/ter and Blo/gs Toby Litt´s ´Slice´.

found: leo burnett blog

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