always try to go with something else / siempre intenta ir con algo más

Penguin Books is doing We Tell Stories. a campaign entirely on "new" media. the idea is that 6 writers tell 6 stories in 6 weeks (on 2nd week now). the coolest part is that these written stories will be told/designed using digital media, for example, Google Maps for Charles Cumming´s ´the 21 Steps´ and Twit/ter and Blo/gs Toby Litt´s ´Slice´.



found: leo burnett blog